idHarmony software deploys sophisticated technology in order to manipulate and standardise your data allowing us to target and correct those weak areas and ultimately improve the ROI on your budget spend.

There are a range of processes available, some of the most common of modules deployed are:

1. Standardisation/ Reformatting
2. De-duplication
3. Merge/Purge
4. Salutation/Valediction Generation
5. Profanity Screening
6. Garbage Checker
7. UK Address Enhancement
8. Overseas Address Enhancement

Whether you are planning a long-term marketing programme, or require a clean data set ready to load to your own CRM system, talk to id about             how we can help you achieve the highest quality from your data.